Categories: Automotive

Honda Continues to Rely on Brio in Indonesia

RiderTua.com – The Honda Brio remains one of the best-selling cars in Indonesia, although the Toyota Kijang Innova and Daihatsu Sigra have also been quite popular so far. Even with its sales so far, Brio seems to be trying to beat its two strongest rivals. However, this Honda car remains a mainstay in its respective market, especially in targeting first-time buyer type consumers. Because the price is quite affordable.

Honda Continues to Rely on Brio in the LCGC and City Car markets

If you look at Honda‘s car sales results in Indonesia so far, SUV cars such as the HR-V and BR-V have always been its mainstay. Even so, Brio always seems to be at the top of its sales positions, even with results that exceed those of its SUV line-up. It’s not surprising that Honda has relied on this model in recent years.

Both the LCGC Satya model and the RS city car, the Brio has always been the best-selling model in its segment, even though the Sigra has provided quite fierce resistance to Honda. Still, Brio is the choice in the market even as a 5-seater car, because the selling price is quite affordable. So this model has become a target for first-time buyer type consumers.

(Honda Indonesia)

Lots of Fans in its Segment

The LCGC segment itself has quite tight competition, even though there are only five remaining models on offer, four of which are products from Toyota-Daihatsu. So Honda only has the Brio Satya in this segment, but its sales have been quite good so far. Although sometimes Brio Satya faces quite tough competition from Sigra.

Meanwhile, in the city car segment, this segment is not as tight as the LCGC, considering that there are quite a few enthusiasts. However, the Brio RS remains the best-selling model in this segment, even with models such as the Daihatsu Sirion and Toyota Agya GR Sport. Unlike in the LCGC segment, these two brands cannot beat Honda in the city car segment.

Rafie Satya Pradipta

Leave a Comment

Recent Posts

Hubert Trunkenpolz : Berkat Pedro Acosta Strategi Membuat GASGAS Terkenal, Berhasil!

RiderTua.com - Pierer Group menggunakan 4 merek KTM, Husqvarna, GASGAS dan CFMOTO untuk berkompetisi di dunia balap motor. Hubert Trunkenpolz…

17 June 2024

Selain Pembalap, Mekanik, Teknisi, dan Manajer juga Bisa Membocorkan Rahasia

RiderTua.com - Pasar transfer yang ramai saat ini memunculkan sejumlah pertanyaan untuk mengevaluasi kemungkinan perjanjian antara pabrikan dan pembalap. Pengalaman…

17 June 2024

Jetour Siap Rilis Dua Mobil Baru di GIIAS 2024!

RiderTua.com - Jetour sudah lama dinantikan kehadirannya di Indonesia setelah Chery mengkonfirmasi peluncurannya mulai tahun ini. Merek mobil asal Negeri…

17 June 2024

Toyota Rush Masih Menjadi LSUV Terlaris, XL7 Mulai Mengejar!

RiderTua.com - Penjualan Toyota selama bulan Mei lalu memang masih cukup bagus, walau dengan kondisi pasarnya yang belum membaik. Tetap…

17 June 2024

Kontrak Enea Bastianini Berdurasi 2 Tahun di Tech3 KTM

RiderTua.com - Mulai MotoGP musim 2025, Enea Bastianini akan mengendarai RC16 di tim Red Bull KTM Tech3 yang akan memiliki tingkat…

17 June 2024

BYD Mulai Mengirim Atto 3 ke Konsumen Indonesia?

RiderTua.com - Dengan BYD yang telah meluncurkan tiga mobil listriknya di Indonesia, seharusnya unitnya sudah dikirim ke konsumen beberapa bulan…

17 June 2024