RiderTua.com – The Seres E1 has only been on sale for more than a year in Indonesia, and is the first environmentally friendly car from DFSK. Even though the model is so small, this model is sold at a fairly affordable price. Even though it was introduced before the Wuling Air EV, the Seres E1 is still rarely seen on the roads in Indonesia. Even though sales have reached hundreds of units per month.
Seres Only Sells One Car in Indonesia
Unlike other brands, Seres has only presented one BEV model in Indonesia, and this model is the first environmentally friendly car from DFSK. Even so, the Seres E1 became the new flagship when it was first launched about a year ago. This model is sold at a fairly affordable price of under IDR 200 million, making it one of the cheapest BEV models here.
However, when compared with its competitors, the E1’s sales results are often invisible, and the model does not even appear on the streets much. In fact, Seres said that his car is still being sold to this day, with hundreds of units being sold every month. Of course, this is quite a good result in the midst of tight competition in the market.
Target Market Share 30 Percent
Previously, Seres targeted to hold a 30 percent share of the electric car market in Indonesia. Of course, this is a very high number, even for a brand that only has one model and sells hundreds of units every month. But it seems that the sub-brand from DFSK is really serious about its sales here.
The Seres E1’s competitors are not kidding around, because there are models such as the Wuling Air EV which have quite strong dominance in their market. Of course, this is quite troublesome for them, considering that the number of competitors is increasing from year to year. Even though there is tight competition in the market, Seres still relies on its electric cars.
